Service design is the process of organizing the people, infrastructure, and methodologies of a business in order to maximize the experience of both employees and customers.
Service design integrates with user experience, but it focuses on a more back-end approach. Rather than zeroing in on customer-facing components, this considers how your business’ team works together from top to bottom. In a restaurant setting, it will analyze how chefs, servers, busboys, and distributors interact to help design and implement the most efficient process possible.
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Service design impacts both users and employees by providing a thoughtful, cohesive approach to your organization’s operations. This simultaneously creates better customer experiences and a more organized and productive staff.