Chauncey Smith

Chair of Marketing
Market Ready Index® Advisory Council

Member since 2015

4Years Experience

Lifetime Clients


Customer Sites

Alternative Text


MRI Chair of Marketing

My name is Chauncey Smith, and I am an expert in marketing and sales. Throughout my 30-year career, I've honed my expertise in sales and marketing strategy development. Following Peter F. Drucker's goal of marketing strategy — "to plan, organize, integrate, motivate, and measure" — I developed my craft while working for some of the most respected names in healthcare, such as Becton, Dickinson, and Company (BD), GlaxoSmithKline, and Fisher Scientific. In my role with MRI, I seek to drive innovation and above-market performance by combining sharp analytic insight, differentiation, and effective plan implementation.

Professional Experience

Milestones that qualify Chauncey to serve as the MRI Chair of Marketing.

  1. Strategic Marketer, Becton, Dickinson, and Company

    Alternative Text

    Implemented marketing strategies for multi-billion-dollar medical technology company Becton, Dickinson, and Company.

  2. Senior Brand Manager, GlaxoSmithKline

    Alternative Text

    Operational and financial responsibility for a portfolio of prescription dermatology drugs with annual sales of $50 million. 

  3. Business Development, Area Vice President, Medsn/Indegene

    Alternative Text

    Developed new business, sold customized e-learning, and provided sales training and marketing solutions for big pharma and medical device companies such as GSK, Abbott, and Wyeth.

  4. Pharmaceutical/Biotech Segment Marketing Manager, Thermo Fisher Scientific

    Alternative Text

    Created value for key stakeholders through three premier brands, Thermo Scientific, Fisher Scientific, and Unity™  Lab Services.